With about 12 mainstay flavors, M&M'S will be adding a new hardshell chocolate-coated variety filled with a Crunchy Cookie center by early next year. Virginia-based candy company Mars Wrigley recently joined the National Association of Convenience Stores (NACS) annual show to debut a whole line up of upcoming products such as SKITTLES Sour Gummies, STARBURST Airs and TWIX Salted Caramel.
Much like the texture of the Crispy flavor, the Crunchy Cookie is a combination of M&M'S and chocolate chip cookies warped into a crumbly center glazed over with milk chocolate and the ever-iconic candy shell. The multi-colored button-shaped chocolate brand looks to create memories with more smiles "to shape a world that is connected, caring and celebratory" with the fusion of two timeless favorites.
The M&M'S Crunchy Cookie flavor will be stocking shelves nationwide in Single (1.35 oz), Share (2.83 oz) and Sharing Stand Up Pouch (7.4 oz) sizes by March 2022.
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