Ben Simmons is arguably having the best year of his career. Under Doc Rivers’ direction, his numbers on the stat sheet have been consistently positive and he’s found a winning formula with his teammates in Joel Embiid, Tobias Harris, Danny Green and company that has catapulted the Philadelphia 76ers to the top of the Eastern Conference. And while the three-time All-Star is fully locked in to help his squad reach the Finals, he’s still carving out time to work on projects that are completely unrelated to the hardwood action, one of which is his newest collaborative venture with HBX and the The Woolmark Company – the global authority on Merino wool that owns the quality assurance Woolmark logo.
Together, the Melbourne native and global not-for-profit entity have joined hands to work on a collaborative t-shirt, and the product will be launched exclusively through HYPEBEAST’s HBX platform. When it comes to material, the piece is crafted with Merino wool — one of the highest quality fabrics in the world that is also 100% natural, renewable and biodegradable and bears an extremely soft touch to the skin. “We chose to work with Australian Merino wool because it’s a sustainable, ethically produced fibre that’s also incredibly high quality - it’s soft, odour-resistant and temperature regulating, and it has an amazing drape", the 76ers' point guard states. "For me, you shouldn’t have to compromise between luxury and performance, and I’m proud that it’s produced in Australia, so Merino wool was a natural choice for the fabric.”
Skewed to the left side of the chest is the v-shaped Ben Simmons Family Foundation "Do it with Heart" logo which is stacked on top of a globe icon and is filled in with eye-catching green, purple, blue and pink accents. If you flip over to the backside of the shirt, you’ll notice that the same fluorescent insignia is emblazoned on the lower half and is accompanied by the word “equalize” that is listed out up top in various languages including English, Indonesian, Spanish, German and more to nod to the communities around the world that celebrate love and basketball. “Our goal with this merchandise is to center equality of opportunity, something we all need to commit to - to actively equalize", Simmons tells HYPEBEAST. "We wanted to bring awareness to the impact of racism in denying opportunities to people everywhere, and drive support for people and resources that are committed to challenging existing issues.”
"We wanted to bring awareness to the impact of racism in denying opportunities to people everywhere, and drive support for people and resources that are committed to challenging existing issues."
The collaborative tee will come prepared in both white and black colorways, both of which will be launched solely through HBX for $100 USD. 100% of the proceeds from the launch will be donated to the Ben Simmons Family Foundation to further advance efforts for its community.
Click here to view full gallery at HYPEBEAST
0 Commentaires